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Our Founder, Jodie is a womxn aged 50 in the midst of perimenopause, who has struggled with being in midlife and fearing the feeling of becoming "old", unhealthy and irrelevant. If you can relate to this, keep reading to find out how Jodie has overcome this fear, embraced her Pro-Aging mindset and can help you too!
Jodie hit a turning point in her life at age 26 when she was diagnosed with Polycystic Ovarian Syndrome (PCOS) causing infertility and other medical issues affecting her health. She turned to alternative health and balanced, whole nutrition to help her clean up her life and overcome PCOS. Jodie is eternally grateful for the birth of not one, but three daughters (a singleton and later twins).
She is also indebted to another life altering experience that helped her become who she is today when one of her beautiful twins was born with a rare medical condition that required major reconstructive skull surgery and treatment through Sick Kids Hospital in Toronto. When you have to face a medical crisis of a family member, it truly makes you rethink every single thing you do. Everything I put ON and IN my body and my daughters' bodies mattered.
Through these medical struggles, Jodie always sought for a natural solution. Jodie is a Family Natural Health Expert and is a published Author of Your Family Health Organizer (2007, Robert Rose Publishing Inc.). She has been a featured guest on City TV's Breakfast Television, Global TV Morning, CTV, CHCH, Rogers TV, and countless radio shows in many cities across North America informing parents about becoming advocates for their families' health. Read more on our Media Page.
Jodie has an BA in Psychology, Certified in Human Resources Management, Certified in Organic Skincare Formulation, a Registered Yoga Teacher (RYT200), and is currently studying nutritional aesthetics to become a Certified Nutritional Aesthetics Practitioner (CNAP).
Jodie uses her extensive background in business, yoga, natural skincare and skin nutrition to coach her clients around living a healthier lifestyle, to get the best pro-aging skin that they deserve in midlife. Jodie is PRO-AGING meaning she stands for womxn celebrating and accepting their body changes in midlife. Jodie is also ANTI-DIET so while she will help you find what works in your body and skin, she will never advise you to go on a restrictive diet. Jodie knows all too well that diets don't work and can lead to eating disorders.
Jodie knows through her own journey that you can have a Pro-Aging lifestyle that gives you beautiful Pro-Aging Skin and radical acceptance of your body in midlife.
Diplomas and Certificates:
Formula Botanica Graduate (2016). Formula Botanica is an internationally acclaimed institute that prides itself on offering award winning courses and training programs designed to lead the industry standards of organic skin care.
Diploma in Organic Skincare Formulation (2016). The Diploma in Organic Skincare Formulation teaches you everything you need to know to start your own 100% natural and organic skincare business, or how to add your all-natural skincare range to your salon or spa.
Registered Yoga Teacher, RYT200 (2019)
Certified Aesthetics Nutritional Practitioner (CNAP), Student (2021)